For A/W13 we have teamed up with Fine Cell Work for the embroidery. They are a charity working with over 40 prisons in the UK. Fine Cell Work train around 400 prisoners each year in the craft of needlework. 75% of the stitchers are men. Some of these guys will be producing all the embroidery from UK based prisons for the upcoming collection.
Some examples of the cushions Fine Cell Work are currently producing.
The talented Jessica Ball from Yours Sustainable has been helping out with the embroidery for the first samples. Here is a little preview of what will be revealed next month.